Research

Notes

Agenda for Today’s Training

• Why Facebook Ads?
• How Facebook Ads are different from Google Ads?
• Understanding Facebook Audiences
• Understanding the Facebook Pixel
• Creating Custom Conversions
• Writing Ads that Convert Well and Getting the right Ad Images
• Creating Landing pages that convert
• Facebook Ads for Affiliate Marketing
• Facebook ads for Digital Freelancing
• Facebook Ads for Digital Mentoring

Draft

Why Facebook Ads?

Why Facebook Ads?

• Facebook has a total of 2.45 Billion users on its platform globally.
• According to Statista, Facebook has 290 Million registered users in India.
• India is Facebook’s largest user base, followed by the USA at 190 Million users.